A key factor in DeLeon Affordable Roofing’s success is their emphasis on communication and transparency. Lisa believes that these values are critical not only in customer relations but also in managing employees and subcontractors. “We knew that communication was going to be essential for moving forward,” she shares. “Whether it’s with our team or our clients, everyone needs to be on the same page.” This commitment to transparency extends beyond the internal team to include subcontractors as well. Lisa ensures that subcontractors understand the company’s standards and expectations, fostering long-term, trust-based relationships. “We treat our subcontractors with the same level of respect and transparency that we offer our employees,” she adds. “It’s all about building trust and fostering long-term partnerships.” Lisa’s approach to customer satisfaction is a cornerstone of the company’s operations. One way they track customer experience is by using MS Forms to gather feedback after every project. “We take customer satisfaction seriously, and that’s why we use MS Forms to gather feedback after every job,” Lisa explains. “By tracking this data, we can pinpoint where we’re excelling and where we can improve.” This system not only helps DeLeon Affordable Roofing maintain their high standards but also allows the company to identify areas for improvement, ensuring that every client has the best possible experience. Taking customer satisfaction a step further, the company utilizes cutting-edge technology to ensure the quality of their work. Before and after each roofing project, DeLeon Affordable Roofing uses drones to assess the roof’s condition, FEBRUARY 2025
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