a show home in the community late last year, they are building almost 40 new homes there this year, and their goal is to build about 50 new homes next year. The sales prices of those homes are expected to range from about $600,000 to $1.7 million. Within that niche, Jordan believes what sets UrbanAge Homes apart is that despite their growing volume, they have maintained a “small builder feel.” “We’re competing with the largest builders in the city, but we try to maintain a boutique style delivery,” Jordan says. “We provide a more personal service than a lot of the companies we compete with.” UrbanAge Homes offers clients a range of home models to pick from, while also still offering a fully custom experience. They also regularly build spec homes – which they call “quick possession homes” – some of which are available for sale currently. Despite their volume, however, they don’t treat their clients like numbers, or their homes like products coming off an assembly line. They form personal relationships with every client, they stay in contact every step along the way, and they remain responsive after the job is done. “We maintain open communication with our homeowners throughout the entire process,” Jordan says. “Whether it’s a spec home or a presale, we’re in constant contact and interaction with them every step of the way.” “Afterwards, we provide the warranties which are legislated in our province, but we’re pretty flexible in that we try to go above and beyond for our clients even beyond warranty periods,” he adds. “I think that’s something that stands out about us. Most builders, I would say, are pretty rigid when SEPTEMBER 2024
RkJQdWJsaXNoZXIy OTYzNTg=