the day it won’t perform the same. It will need to be replaced or fixed in a few years. That’s not what we like to do. We like to put a lot of thought into the beginning stages of a project, even before the millwork is getting produced on the shop floor. That way we ensure everything is getting produced properly.” And when a product doesn’t last, whatever the reason, Victor says Platinum Millwork makes it right. He believes that’s maybe the biggest key to earning client loyalty: “We always stand behind our work, and if there’s an issue, we fix it. Sometimes, the issue isn’t even directly related to what we’ve produced – we still get involved and try and provide solutions. When customers experience that it gives them a lot of confidence and they are more likely to refer us to others which become repeat clients.” As a result of that approach, Platinum Millwork has been able to build extremely long-lasting relationships with clients. According to Victor, many of their clients go all the way “back to the beginning.” Some go back even further: “Some of the companies we work with, my business partner has been working since even before I was involved with him,” Victor says. Platinum Millwork’s other relationships are also longstanding. Some of their employees, for example, have been with the business for over a decade. And they have relationships with vendors, subcontractors, and other industry partners that go back even longer. “Our relationships with our suppliers and partners are very important to us,” Victor says. “They are a key to our success, and I feel like they’re also a part of the Platinum team. Without our suppliers and other partners and the commitment they bring to the table, we wouldn’t be able to keep our schedules. We wouldn’t be able to keep our products rolling through the door on time. Our suppliers play an integral role in the success of Platinum Millwork.” An example of a close partner would be Malco Architectural Millwork, a company that integrates millwork, glass, and metal fabrication under one roof. Their mission is to create exceptional architectural products that enrich the lives of the individuals who use them and contribute to sustainable, functional, aesthetically pleasing spaces. Like Platinum Millwork, they are based in Port Coquitlam, and work on both commercial and residential projects, tailoring their services to the unique requirements of each client. Also like Platinum Millwork, they take great pride in their work and stand behind the quality and craftsmanship of every project they undertake. JULY 2024
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