the best of both worlds and put them together. That was my goal.” “I’m confident that we achieved that goal,” he adds, “because once the home hit the market, it was sold less than 48 hours later.” Moving forward, as previously mentioned, Jeff hopes to get the chance to do some more new homes of that scale – but at the same time, he doesn’t intend to leave the renovation market behind any time soon. His vision is for the company to keep doing what they are doing, just on a slightly larger scale, depending on if they can find the right team members to grow with. “I’ve been bigger in the past and I’ve ended up scaling back,” he explains. “I’m open to growing more again, but it has to be with the right people. I want to grow, but not if it means compromising on quality control. I’ve seen a lot of companies grow too big too fast and lose control. I’m not willing to do that.” “I’m a believer,” he adds, “and I’m doing this to honour my God first. At the end of the day, I have to be able to put my head on my pillow and feel good about what I did that day. That’s non-negotiable. I have to stay true to my values.” FEBRUARY 2023
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