Over the years, Monk Renovations has had a lot of success in building that trust. According to Dan, the vast majority of their work has historically been generated from word-of-mouth, referrals, and even repeat customers. He believes there’s no better indicator of trust than that. When it comes to the quality of their work, meanwhile, Dan again credits his background in engineering and the analytical way he looks at projects. He also credits their material selection and their longstanding roster of subcontractors and tradespeople. “We only source high quality materials, and we only work with professional trades,” he reiterates. “Many of those relationships go back eightto-10 years. It took us a little while to build those relationships, but once we had, we stopped shopping around. We have a team that we trust, that we can count on to be there when we need them.” Dan also says that Monk Renovations does “the little things” on site, and that also sets their quality apart. “We come back and we do the little things. Somany companies never come back to do the little things, and that reflects upon quality.” “A job could be 99 per cent done and almost everything’s perfect, but maybe there’s a little piece of trim that never got put on. Maybe there’s a paint touch-up that needs to be done. Maybe there’s door that needs to be adjusted. Those are little things, but we really focus on getting back and making sure they get done. I think that means a lot to our clients.” Monk Renovations’ quality is also evidenced their industry awards – at the Canadian Home Builders Association (CHBA) Nova Scotia’s Peak Awards, for instance, the company won ‘Renovator of the Year’ three times. All that said, however, Dan says that quality is – and should be – “presumed.” He says that Monk Renovations delivers to a high standard, but that should be expected, and it’s not what actually sets the company apart. “Nobody hires anybody expecting they’re going to get a poor quality product,” he says. “About five years ago, we actually did an unofficial survey of our clients that year, and we were asking people two questions: why did you hire us, and why would you refer us? And you know what? Not one person said quality – because it’s presumed.” “The number one reasonpeople hired us was we showed up,” he continues. “We booked an appointment and we showed up. It is remarkable how many people don’t even show up. Secondly, why did they refer us? They said, ‘Because you did what you said you were going to do and charged us what you said you were going to charge.’” “Honestly, I think that puts us in the top 10 per cent or higher of residential renovation businesses. We show up and we do what we say we’re going to do for the price we said we’re going to do it for. That’s what makes us trusted professionals.” MAY 2022
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