The Construction Source

MARCH 2021 by the company’s mission, and by the opportunity “to really change people’s lives.” “It’s very fulfilling to make a difference, which iswhat we do,” Les says. “It can be challenging, but it’s always worth it. There are a lot of rewards in the end.” Since coming to Edmonton, Effect Home builders has grown considerably in size, staff, and number of projects. The evolution has mainly been powered by their consistent stream of positive reviews, glowing testimonials, and customer referrals. The company has also won a long list of industry awards, and been featured in numerous industry publications – that exposure has also helped the company to grow. Les credits the company’s ongoing success to the dedication of their team. He says each member has fully bought in to the company’s ethos and mission, just like he and Dave didwhen the business came to Edmonton. “Everybody on our team really cares about what they do,” Les says. “We have four really simple core values, and that’s number one. It all starts there.” Effect’s other values include ‘being excellent problem solvers,’ ‘having a collaborative team,’ and ‘striving for continuous improvement,’ Les says. He believes that the team’s sincere commitment to those values, from the ownership on down, is a big part of what sets the company apart. “We don’t pretend we’re perfect,” he explains, “but we truly care and we always want to get better.” “If we make a mistake, we communicate with the client, and we deal with it. We make it right. We do everything we possibly can to make sure that in the end, the client gets the dream home that they always wanted These days, Effect mainly focuses on new homes, though they occasionally take on major