The Construction Source

NOVEMBER 2020 “We’ve grown with them. When our electrician started, he was one guy, now he has about six guys. He’s grown as we’ve grown, and we’ve developed a good rapport and trust. He knows what we want; he knows what our expectations are. Those are the kind of relationships we’ve built.” per year. They do the occasional spec home for clients, but they primarily build on spec and sell their homes while they are under construction. The homes they don’t sell go into their rental pool, which currently comprises about 30 properties, and is managed by Bruce’s son Mitch Kidd. These days, the typical KG new home is an entry-level home, but with inclusions that set them apart. Every home has a suite component, for example. Every home also comes with higher-end features such as quartz counters, tankless water heaters, and oak stair treads. “They are affordable, but they don’t feel cheap,” Bruce says. “They have an upper-end feeling.” KG Homes can achieve that affordability because they have a warehouse, and they have a lot of buying power. They are able to pre-buy many of their features – “our tap-sets, our door locks, anything we can buy and get a deal,” Bruce says – and they can store them until they need them. That enables them to keep costs low. Most builders do not share that capability. ‘