The Construction Source
Bertucci has focused on building custom-designed homes for clients that value creativity and quality. The scope of the company’s work has grown over the years, but the individuality of every project has been a constant. “I have a flair for design and I like to play with design, and I like to make sure each home is unique,” Sergio says. “I’m not interested in reproducing the same home twice. I believe each home should be specific to the client and their wants and needs.” These days, Sergio Bertucci largely works on custom homes on the waterfront ranging in size from 2,500 square feet to 13,000 square feet, and valued anywhere from $650,000 to $5 million. The company also occasionally do higher-end commercial projects, still for clients that share their values. An example is the recent North 42 Degrees Estate Winery in Harrow – which features a unique design by Jerry Kavanaugh of ADA Architects, a frequent partner of Sergio and his company. In both sectors, Sergio feels that clients choose him for his reputation, which he has carefully built and maintained for more than 30 years now. A big part of how he’s managed that is by keeping personally involved in every project, as befits the company’s name. “I’ll answer my phone seven days a week until 11 o’clock at night,” he says. “I believe you have to make yourselves accessible when you do these custom projects.” “I hearmany horror stories from clients who did other projects, and they say, ‘I could never get a hold of the builder,’ or ‘It took them three days to call me back.’ I don’t ever want people telling those stories about me. I make sure I answer my phone and call people back.” “Even if there’s a problem, I think it’s important to be open and honest,” he adds. “I think clients appreciate that.” Sergio’s personal involvement NOVEMBER 2020
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