The Construction Source

For more on Rocpal Custom Cabinetry, their past projects, and their many satisfied clients – and to get in touch with their team – visit https://rocpal.com/ JUNE 2020 questions or offer assistance. Moving forward, Dawn says that Rocpal’s goal is to maintain that tight-knit family culture, even as the company grows – and they definitely intend to get “bigger and better,” she says. This fall, for instance, they plan to launch a new 9,000 square foot showroom, which will be located just 10 minutes from their current showroom and factory in Oshawa. They also intend to become a $10 million company by 2021. The key to getting there, Rocpal believes, is continuing to do what has made them success- ful so far, which is delivering high quality cabinetry and mill- work for highly satisfied clients. The company’s growth has al- ways been powered by word of mouth and referrals, and while they are now doing more advertising and outreach than they have in the past – prior to 2012, they did virtually none – they don’t expect that to sig- nificantly change. They want to keep earning strong reviews, keep inspiring glowing testimo- nials, and keep making people happy. The rest, they believe, will take care of itself.