Holborn

Continuous improvement is at the core of Holborn’s pro- cess; it’s what Joo Kim says he’s most passionate about, and he strongly believes that passion is what makes Holborn success- ful. “I always encourage a culture [in the company] of growth, of continuing to progress,” he says. “That means being pas- sionate about always getting better at what we do. It means always thinking about how we can make the product better, how we can market better, how can we sell better, and how can we communicate better with all our stakeholders – it all mat- ters.” According to Joo Kim, having a growth mindset is essential to the company’s success; it’s what drives their momentum, and ensures their position as an industry leader. “When you lose your hunger, that’s when you lose sight of the bigger picture,” he says. “The world is always changing. Having that desire to grow and progress is absolutely neces- sary to make an impact in this world and this industry.” HOLBORN For more on Holborn Group, their vision and principles, and their long list of present and future lifestyle-elevating projects – including the Trump International Hotel & Tower and Holborn University Heights – visit http://www.holborn.ca/